Life Lessons: Taylor Conroy

Find freedom in a salary reality check

Taylor Conroy

Taylor Conroy: Founder, Change Heroes

By the time he was 27, Taylor Conroy had already tried two very different careers. When he was 20, he became a firefighter. Wanting to make more money and have control over his own schedule, he then became a real estate agent and founded a boutique agency called the Condo Group.

In 2009, a trip to Uganda convinced him to leave real estate and found Change Heroes, a fundraising platform for schools in developing countries. The change meant a shift in salary expectations and rethinking the end goal of the business.

“I found that after that trip, I started to look at everybody as being my brother or my sister. Once you’re exposed to it and you don’t have an excuse for not knowing anymore … then the decision to devote your life to that is made. You don’t have a choice.

“A switch really had to be made from just focusing on profit to focusing on impact.”

Change Heroes makes money by taking a 5% cut on every fundraising campaign. The campaigns benefit two charities: Free the Children and Room to Read.

“I wanted to combine business with charity, so that I was bringing in money, multiplying it and, while multiplying it, impacting lives, then being able to give a large sum of money and keep some so we could multiply that.”

Running a business that’s not focused solely on profits required Conroy to reassess his own take-home pay.

“In 2010, I was 28, and I said exactly how much do you have to make a month to travel, to eat really healthy food and to live in a place you want to live and to at some point support a family? So I defined [the numbers] exactly … as soon as I defined those, and had those coming in, I realized that what inherently happens is you start looking outward.”

comments powered by Disqus

Also Read

More From BIV

Public has been quick to embrace Bittered Sling Extracts

Read Article

Analysis says IPPs can meet B.C.’s energy needs cheaper than Hydro’s $8b Site C dam

Read Article

Action taken against only one company thus far under the new CASL legislation

Read Article

'Stay interviews' can prevent having to do exit interviews

Read Article

B.C. still without legislation governing what franchisors must disclose to potential franchisees

Read Article

Subscribe to our mailing lists

* indicates required

Newsletters

×