Retail and Manufacturing

Spending at B.C. farmers markets up 147% since 2006

Fri Jun 28, 2013 12:01am PST

Sales at farmers markets in B.C. increased 147% to $113 million in 2012, compared with $47 million in 2006, according to a study that the BC Association of Farmers Markets released June 27.

The number of markets increased 62% to 159 in 2012, compared with 98 in 2006, according to the study. The average amount spent per customer rose 23% to $28.82.

The base for the markets is not very broad, however.

Instead, the markets have a solid core of frequent shoppers. Almost half of market visitors shop at the markets at least two to three times per month while about one-third shop more than that.

Longtime shoppers also dominate with 60% of customers coming for at least three years and 43% coming for more than five years.

A survey of shoppers revealed were surveyed and are driven most by the nutritional content, followed by a desire to buy local, in-season products.

The markets also have the ability to stimulate spending for nearby businesses given that 80% of the 9,819 people surveyed said that the farmers' market was their primary reason for being in that area of town that day.


Tags: agriculture, Vancouver, organic food, consumer goods, food, retail, food industry

Things You Might Like »



Lists & Data

Comments »

NOTE: In order to comment, you must be a registered user and be logged into your user account. If you do not have a account, you may register here. If you have one of the following accounts: Google, Facebook, Twitter, Yahoo, OpenID, you are also able to comment, just click "Post as" button and then log into one of these services via Disqus.

blog comments powered by Disqus

Featured Video

Popular News

Upcoming Events