Please read and follow this checklist carefully

The following guidelines and specifications are to ensure the highest quality reproduction of your advertising.

Always send a printout or fax of what the ad should look like to your ad representative.

Final advertising supplied material should be (in order of preference):

(1) a PDF x/1a file (cmyk or greyscale, 200ppi images at 100%, fonts embedded or converted to outlines);

(2) an Illustrator CS2 (or lower) file or EPS file with all fonts converted to outlines;

- Convert all fonts to paths (save as curves or outlines).

- Text should not be saved in any pixel/bitmap-based program like Photoshop. It will not be sharp when printed.

- We can not accept TTF (True Type Fonts) or PC Fonts.

- Use TIFF or EPS for photos. JPEG is a lossy format and is not always high quality. GIF is not appropriate for print. Make sure any bitmap image you send has appropriate ppi (Pixels Per Inch). At 100% the image should be 200 ppi (sometimes called dpi for Dots Per Inch). Anything pulled off your Web-site will be 72 ppi and will not print well.

- All screens (even for colour) should be a minimum of 10%.

- Colour ads should have a colour print-out supplied.

Publisher, CorelDraw, Word, Powerpoint, WordPerfect.

e-mailed ads:

To: (your_rep)@biv.com
Subject: BIV/Your Company Name
Send your files as a single StuffIt or Zipped file attached to your e-mail message. Include a contact name and number in the body of the message. Let us know what you are sending: what program it was created in, and in what format.

Please phone your sales representative directly with specific instructions or requests. Dont forget to fax a copy of the ad.

Dont e-mail files over 3 megs. They may not go through.

FTP

Use our FTP server to transfer files larger than 3 megs. Our ftp address is: ftp.biv.com, path is BIVMG/BIV. Use bivguest as both your user name and password. Upload a single Stuffit or Zip archive into the BIV folder. Please advise your sales rep that you have sent the file. If youre using Internet Explorer to upload your file type: ftp://bivguest@ftp.biv.com/BIVMG/BIV in the address bar and drag your file to the window. The password is still bivguest.

Ad type	Width (inches)	Depth (inches)
Full page	6col-9-3/4" (9.75)	14-1/2" (14.5)
2/3 vertical	4col-6-1/2" (6.5)	14-1/2" (14.5)
1/3 vertical	2col-3-1/8" (3.125)	14-1/2" (14.5)
1/3 junior	4col-6-1/2" (6.5)	7-1/8" (7.125)
Magazine page*	7-3/4" (7.75)	10-3/4" (10.75)
1/2 horizontal	6col-9-3/4" (9.75)	7-1/8" (7.125)
1/2 vertical	3col-4-7/8" (4.875)	14-1/2" (14.5)
1/2 junior	4col-6-1/2" (6.5)	10-3/4" (10.75)
1/4 horizontal	6col-9-3/4" (9.75)	3-1/2" (3.5)
1/4 junior	3col-4-7/8" (4.875)	7-1/8" (7.125)
1/6 horizontal	4col-6-1/2" (6.5)	3-1/2" (3.5)
1/6 vertical	2col-3-1/8" (3.125)	7-1/8" (7.125)
1/6 square	3col-4-7/8" (4.875)	5-1/4" (5.25)
3/8 horizontal	6col-9-3/4" (9.75)	5-1/4" (5.25)
3/8 junior	3col-4-7/8" (4.875)	10-3/4" (10.75)
1/8 junior	2col-3-1/8" (3.125)	5-1/4" (5.25)
1/8 horizontal	3col-4-7/8" (4.875)	3-1/2" (3.5)
1/12 square	2col-3-1/8" (3.125)	3-1/2" (3.5)
1/16 horizontal	3col-4-7/8" (4.875)	1-5/8" (1.625)
1/24 vertical	1col-1-1/2" (1.5)	3-1/2" (3.5)
1/24 horizontal	2col-3-1/8" (3.125)	1-5/8" (1.625)
Banner	6col-9-3/4" (9.75)	1-5/8" (1.625)
Cover earlug	2-1/8" (2.125)	1-3/4" (1.75)