Vancouver homebuilder CRM maker buys American peer

Vancouver's Lasso Data Systems plans to acquire Washington, D.C.-based UFollowUp. Both companies make customer relations management (CRM) software for homebuilders, the company announced last week.

Vancouver's Lasso Data Systems plans to acquire Washington, D.C.-based UFollowUp. Both companies make customer relations management (CRM) software for homebuilders, the company announced last week.

Lasso already has sales in the U.S., and the company said the acquisition will help broaden its reach.

"Bringing UFollowUp into Lasso is a natural fit as it further extends our market share and footprint across North America while enhancing our customer service capabilities in the eastern United States," said Lasso CEO Dave Clements.

"UFollowUp is highly skilled and experienced in CRM and their homebuilder and multifamily customer base matches our target market. This strategic acquisition will provide us with additional expert resources geographically close to our customers, which is part of our strategy for rapid growth accompanied by personalized service."
The combined company will be headquartered in Vancouver. Clements remains as CEO. UFollowUp's principal, Marc Regardie, will become vice-president, eastern region, and will remain based in Washington, D.C.

nbennett@biv.com

@nbennett_biv

comments powered by Disqus

More from Real Estate

Prices cut in hot markets as sales plunge

Higher-end markets in Vancouver, Richmond see house prices reverse for first time in a more than a year

Read Article

Rest of B.C. making up for sluggish Vancouver housing sales

Other regions are performing above expectations and offsetting Metro Vancouver’s decline: BCREA

Read Article

Victoria apartment buildings selling “off market”

No foreign buyer tax, higher cap rates encourage buyers to bid prices to record highs

Read Article

B.C. housing market to remain “robust”: Central 1 Credit Union

Trade association for credit unions hikes outlook for B.C. and Vancouver home prices

Read Article

Metro’s industrial land shortage stretches up the Fraser Valley

Read Article

Subscribe to our mailing lists

* indicates required

Newsletters

* You can modify your newsletter subscriptions at the bottom of any newsletter you receive.
×