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BIV on Roundhouse January 19: The genius of Wendy's on social media

On the latest show, Blooming Founders CEO Lu Li discusses her book Dear Female Founder , which shares advice from female entrepreneurs.
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On the latest show, Blooming Founders CEO Lu Li discusses her book Dear Female Founder, which shares advice from female entrepreneurs.

Then, marketing professional Darian Kovacs discusses how to find marketing success in an age with no shortage of content. He explains why Wendy's sassy tweets are a step above what most brands are doing.

Later, Kathleen Smith from Renaissance Capital looks at IPO prospects in the U.S. and Canada for 2017.

Click here to listen to the show.