After one of the most pronounced market corrections in decades, Canadians decided to get out of the market and miss the corresponding recovery, according to a survey by Franklin Templeton Investments.
In the survey conducted by Angus Reid Public Opinion, 87% of Canadians did not invest in the equity markets in 2009. And about 58% said they do not plan to invest in 2010.
Market knowledge is a contributing factor to an investor's investing intentions, the survey found. About 57% of those with a university education plan to make new investments, as are 62% of households with incomes over $100,000.
Despite the recovery, Canadians are far more skeptical about the equity markets. About 40% are either suspicious or timid about the market, and fewer Canadians consider themselves as opportunistic or risk-taking investors.