The video company known for sports selfies, most often in extreme sports, is going public June 26. Details of the initial public offering for GoPro will be announced June 25.
The share price is expected to be between $21 and $24 (all figures USD) a share. At the top end of that range, the company would raise $427 million and be valued at $3.4 billion.
It will be the largest IPO for a consumer electronics company in 23 years, since Duracell International, the seller of Duracell batteries, went public in 1991 raising $433 million.
GoPro’s revenues have been growing dramatically. Last year the company brought in $986 million, up 87% from a year earlier. Profits were $61 million, 88% higher than in 2012.
The company, started by Nick Woodman to take pictures of himself surfing, now has 45% of the personal video market.
GoPro’s IPO is one of 19 to be priced this week in the United States.