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Timing off between Twitter users and social media marketers: study

Timing off between Twitter users and social media marketers: study

A study by the Imperial College in London has found that there is a disconnect in the timing between Twitter use and companies marketing themselves to Twitter users, according to technology blog Techvibes.
Coquitlam's Boulevard Casino to become first Hard Rock Casino in Canada

Coquitlam's Boulevard Casino to become first Hard Rock Casino in Canada

Coquitlam's casino is soon to get a shipment of autographed guitars and framed platinum records.
Vancouver gaming guru Don Mattrick named CEO of Zynga

Vancouver gaming guru Don Mattrick named CEO of Zynga

Bay-Area mobile gaming firm Zynga (NASDAQ:ZNGA) announced yesterday that Vancouver native Don Mattrick will take over as the company’s new CEO.

Small business report: Accelerators help companies jump-start their dreams

You want to start a new business or social enterprise, how do you launch your dream? Should you apply for a commerce degree or perhaps an MBA to learn the tricks of the trade? Should you forego school and work from your basement or coffee shop central? Increasingly, both new and experienced entrepreneurs are turning to business accelerators to jump-start their visions.
Effective crisis management #1: The big picture

Effective crisis management #1: The big picture

In television reporting lingo it's called "the guilty building shot." A camera pans up an office tower as the reporter's voice-over tells viewers: "On the fifth floor of this downtown high-rise, XYZ Corporation CEO, Joe Blow, is locked in his office refusing to tell us what happened and what he's going to do to make it right."
North Van technical resource publisher partners with global giant AECOM

North Van technical resource publisher partners with global giant AECOM

North Vancouver's Specialty Technical Publishers (STP) is partnering with AECOM, a worldwide technical and management support services company, in the provision of EHS audit protocols and guidance, STP announced this week.
Lucrative B.C. government advertising gigs up for grabs

Lucrative B.C. government advertising gigs up for grabs

British Columbia's government is shopping for advertising agencies.

Winning customer loyalty in the new Age of Wow

According to Gallup research, shoppers who were emotionally connected to a supermarket spent 46% more over a one-month period than shoppers who were satisfied but lacked an emotional bond with the store
Online lead-generation advertising in three easy steps

Online lead-generation advertising in three easy steps

If you're a business owner, self-employed professional or salesperson, you know that having plenty of qualified sales leads means a steady stream of new sales and customers. Sales are the lifeblood of any business and leads are the lifeblood of sales. You also know that you can generate leads online instead of more traditional means such as cold calling, but are you generating as many qualified leads as you could be?
Edgewater Casino seeks to extend lease

Edgewater Casino seeks to extend lease

The Las Vegas company that wants to build a casino-hotel connected to BC Place is asking city hall to allow its existing Edgewater Casino to remain at the Plaza of Nations until the end of 2016.