Hospitality, Marketing & Tourism

Provincewide marketing campaigns target destination travellers

The B.C. government announced yesterday that it will create Destination BC – a new industry-led Crown corporation to market tourism.

Link with Tourism BC puts company at centre of digital marketing for the province

In the past, the NDP has opposed the privatization of public services, but in the case of Tourism BC, that's what needs to happen, says NDP Leader Adrian Dix.

Calgary-based company to install craft-brew restaurant-pub in historic Salt Building across from the Daniel Group’s Tap Barrel wine and beer restaurant

CRAFT Beer Market is set to reveal plans Saturday for how it will transform the city-owned Salt Building at the Village on False Creek when it opens a brew pub in summer 2013.

McDonald’s Corp. (NYSE:MCD) plans to open approximately 30 stores across Canada, the company’s Canadian chief told Reuters.

Tourism attractions and performing arts groups are offering free admission through a new so-called “Inspiration Pass” that is available through the Vancouver Public Library (VPL).

A rise in international visits to B.C. in August is encouraging news for marketers at B.C. ski resorts. Overnight entries from the U.S. jumped 7.2% in August compared with the same month in 2011, according to Statistics Canada.

The Summerland Chamber of Commerce has launched a free roadside WiFi hotspot designed to help visitors find goods and services.